Loft & Light
Please note Loft & Light is a real estate marketing studio, not a licensed real estate broker. Every listing we market is represented by the licensed broker or owner named on it.

Real estate marketing · New York

Listings that look the part, and get the viewing.

Copy, photo editing, Reels, social and email for licensed agents, brokerages and landlords. Flat prices, fast turnaround, and every piece made to New York's advertising rules.

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At a glance

Launch
A full listing kit, from description to Reel, delivered within 72 hours.
Monthly
Weekly posts, Reels and Stories, scheduled for you, plus email to your list.
Pricing
Flat fees agreed up front. Never a commission, never a referral fee.
Sunlit living room with floor-to-ceiling windows overlooking the city skyline
Illustrative interior, not a listed apartment.

Marketing packages

Pick your pace

Start with one listing, or hand us your content every month. All prices are flat and agreed in writing before we start.

Listing Launch Kit

$499 / listing

One-time

Everything you need to make a listing look its best, ready in 72 hours.

  • Headline and listing description written to get the viewing, ready for portals and the MLS
  • Up to 25 professionally edited photos (from your shots or your photographer's)
  • 1 vertical Reel (30–45 sec) with captions and music, for Instagram, TikTok and Facebook
  • 3 social captions with hashtags and a call to action
  • "Just Listed" and "Just Leased / Sold" graphics
  • 1 round of revisions included
  • Delivered within 72 hours of receiving your assets

Add-ons: professional photography · video shoot · 2D floor plan · rush 24-hour delivery (+$99)

Launch my listing →
★ Most popular

Agent Growth Studio

$1,200 / month

or $1,050 / month on a 3-month plan

Stay visible every week without doing the content yourself.

  • Includes 1 Listing Launch Kit every month ($499 value)
  • 8 branded social posts
  • 4 Reels edited from your footage
  • Weekly Stories (just listed, open house, market tips)
  • Captions, hashtags and a monthly content calendar
  • Scheduling on Instagram and Facebook, handled for you
  • Monthly performance report plus a 30-minute strategy call
Start my Studio →

Complete Presence

$1,500 / month

You save $100 a month

Your social media and your inbox, working together.

  • Everything in Agent Growth Studio
  • 2 branded email campaigns a month (new listings, market updates, past-client check-ins)
  • Listing alerts sent to your list
  • Subject lines, copywriting and design
  • One-time email template setup and list cleanup
  • Open- and click-rate reporting in your monthly review
Get the full package →

Just need email? Email & Lead Nurture is available on its own for $400 / month.

Ask about email

Fees are for marketing work only and never depend on whether a listing leases or sells. Email campaigns go only to contacts who opted in.

Portfolio

Advertised & closed

Listings we're marketing now, and listings we marketed that have since leased or sold. Each one names the licensed broker who represented it.

How it works

From assets to audience

Send your assets

Photos, a floor plan, the listing details and your brokerage's ad requirements. No photos yet? Book a shoot as an add-on.

We build the kit

Copy, edited photos, a Reel, captions and graphics, all fair-housing reviewed and carrying your brokerage's name.

You approve

One round of revisions is included. Nothing goes out until you sign off.

It goes live

You post it, or on monthly plans we schedule it for you. When it leases or sells, your "Just Leased / Sold" graphic is ready.

Contact

Request a proposal

Tell us about your listing or your brand. We reply within two business days with a written quote.

Add-ons (Launch Kit)

How we stay within the rules

Marketing, not brokerage

New York only lets licensed brokers and salespeople negotiate leases and sales or be paid for bringing parties together. Here is how we keep our side of that line, and keep your ads compliant.

This summary is general information, not legal advice. Rules change; we review our practices with a New York real estate attorney.

The Loft & Light letter

Marketing notes for agents

One email a month: what's working on Reels and listing portals in NYC, new templates, and the advertising rules worth knowing. Unsubscribe in one click.